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Cycling Landing Compressed


Our 24 hour rides are famous. Our 'Ultracycles' are road biking challenges at their best with spectacular backdrops. We also organise more gentle tours, overseas & closer to home.

Road Cycling Compressed

road biking

We have rides for all - from those new to the sport now looking to join an exciting group event, to experienced riders out for a new fully supported challenge to push themselves a bit further.

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Touring Compressed


For many the perfect activity! A great reason to train, visit new countries, ride in stunning scenery, experience new cultures, meet new friends, and come back inspired, fit, & invigorated!

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why ride with us?

Action Challenge specialises in innovative event formats to capture the excitement & challenge of a great ride with fantastic destinations across the globe which turn cycle rides into adventures - and keeps us all coming back for more. We run high quality events, fully support our riders all the way with our expert guides, pace riders, signage teams, mechanics, medics, vehicles, great food & famous hospitality!

our cycling challenges

We cover a wide spectrum - from 100 km charity style rides for all types of bikes & abilities; groups riding their dreams on overseas tours; through to 24 hour endurance rides with 300 road bikers on a mission to cross the Paris finish line on schedule! However, all our cycling challenges share a few things - great planning & preparation, great hospitality & support - with camaraderie & memories that will live with you for years!  

  • International touring challenges - mixed groups of 20-30 riders & many unique adventures
  • 'Ultracycles' - 6 NEW road bike challenges in stunning overseas backdrops
  • Overseas events are lead by our UK guides with full support and UK medics
  • All inclusive overseas packages - including flights, accommodation, food. ATOL protected.
  • Ride 24 series! Paris, Lands End or Newcastle? Real challenges, the clock ticks!
  • 'Challenge Cancer' - join the London 2 Brighton or Trans Pennine Cycle!
  • Variety of payment & charity fundraising options available - we work with 00's of charities.
  • Pre challenge briefings, open evenings, training rides, advice, & discounts 

some of our top cycles

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see us in action

Your financial protection:

The air holiday packages and flights shown are ATOL protected by the Civil Aviation Authority in the UK. Our ATOL number is 6296. In Ireland the air & holiday packages and flights that are shown are protected by CAR license number TA0297. Please see our booking conditions for more information.